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    Home > Top Stories > Booming traffic to OpenAI’s ChatGPT posts first ever monthly dip in June – Similarweb
    Top Stories

    Booming traffic to OpenAI’s ChatGPT posts first ever monthly dip in June – Similarweb

    Published by Wanda Rich

    Posted on July 5, 2023

    2 min read

    Last updated: February 1, 2026

    This image illustrates the ChatGPT AI chatbot, relevant to the article discussing its first monthly traffic dip in June, as reported by Similarweb. The decline in unique visitors and usage time highlights shifting trends in generative AI engagement.
    Illustration of ChatGPT AI chatbot reflecting traffic trends - Global Banking & Finance Review
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    Tags:innovationtechnologyfinancial services

    Booming traffic to OpenAI’s ChatGPT posts first ever monthly dip in June – Similarweb

    By Krystal Hu

    (Reuters) – ChatGPT, the wildly popular AI chatbot launched in November, saw monthly traffic to its website and unique visitors decline for the first time ever in June, according to analytics firm Similarweb.

    Worldwide desktop and mobile traffic to the ChatGPT website decreased by 9.7% in June from May, while unique visitors to ChatGPT’s website dropped 5.7%. The amount of time visitors spent on the website was also down 8.5%, Similarweb data shows.

    OpenAI did not immediately respond to request for comment.

    ChatGPT set off a frenzied use of generative AI in daily tasks from writing to coding and reached 100 million monthly active users in January, two months after its launch.

    It is the fastest-growing consumer application ever, and now boasts over 1.5 billion monthly visits, one of the top 20 websites in the world. For instance, ChatGPT has far surpassed Bing, the search engine run by Microsoft which uses OpenAI’s technology.

    A few ChatGPT competitors, including Google’s Bard chatbot, have been launched in the past few months. OpenAI also released the ChatGPT app on the iOS system in May, which could sap some traffic from its website. Some also tie the usage change to the summer break for schools, as fewer students look for help with homework.

    The recent slowdown in growth might help control the cost in running ChatGPT, which requires intensive computing power to answer queries. Sam Altman, chief executive at OpenAI, has described the cost of running the services “eye-watering”.

    ChatGPT is free to use but also provides a premium subscription, where users can pay $20 a month to access OpenAI’s more advanced model, GPT-4. Over half a million people have signed up for the subscription, according to estimates from YipitData.

    OpenAI has projected $200 million in revenue this year. Besides ChatGPT, it makes money by selling API access to its AI models for developers and enterprises directly and through a partnership with Microsoft, which invested over $10 billion into the company.

    (Reporting by Krystal Hu in New York; Editing by David Gregorio)

    Frequently Asked Questions about Booming traffic to OpenAI’s ChatGPT posts first ever monthly dip in June – Similarweb

    1What is ChatGPT?

    ChatGPT is an AI chatbot developed by OpenAI, designed to assist users in various tasks, including writing and coding.

    2What is generative AI?

    Generative AI refers to artificial intelligence systems that can create content, such as text, images, or music, based on input data.

    3What is a premium subscription?

    A premium subscription is a paid service that offers additional features or benefits beyond the basic free version.

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