Editorial & Advertiser disclosure

Global Banking and Finance Review is an online platform offering news, analysis, and opinion on the latest trends, developments, and innovations in the banking and finance industry worldwide. The platform covers a diverse range of topics, including banking, insurance, investment, wealth management, fintech, and regulatory issues. The website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website.

Business

Posted By Jessica Weisman-Pitts

Posted on December 4, 2024

Ubisoft pulls the plug on XDefiant, to close San Francisco and Osaka studios

(Reuters) – France’s largest video game maker Ubisoft has decided to discontinue development on XDefiant, its free-to-play first-person shooter title, it said on Wednesday.

As a result, Ubisoft will close its San Francisco and Osaka production studios and ramp down production in Sydney, leading to a loss of 143 jobs in San Francisco and a likely reduction of 134 people in Osaka and Sydney.

Ubisoft said half of the XDefiant team worldwide would transition to other roles within the company.

“The decision follows a thorough review of the game’s performance, profitability, and market conditions, and aligns with the company’s increased selectivity in its R&D investments,” Ubisoft said in a statement.

“Season 3 of XDefiant will still launch and servers will remain active until June 3, 2025,” it added.

It said that although XDefiant generated initial excitement, it did not retain a large enough player base to establish it as a viable competitor to other free-to-play first-person shooter titles or to support Ubisoft’s continued investment in it.

“The cancellation of the project shows how tough the shooter market is, where it is difficult to break through among strong IPs that have dominated the segment for years,” Erste Group analyst Piotr Bogusz said.

Ubisoft said it would apply the lessons learned from XDefiant to its future free-to-play titles.

The French group has been plagued by delays and the underperformance of some key titles, including Star Wars Outlaws which lagged sales expectations after its August launch. Its shares have lost half of their value so far this year.

Ubisoft added the Games-as-a-Service (GAAS) category remains its key strength and a central pillar of its strategy, with notable successes such as Rainbow Six, The Crew and For Honor.

(Reporting by Adrianna Ebert in Gdansk; Editing by Milla Nissi)

Recommended for you

  • Alaamry Global Capital’s Annual Letter: Saudi Investor Khalid Alaamry on Strategic Thinking for International Markets.

  • Enhancing Guest Loyalty in Hospitality: The Impact of Personalized Services on Customer Satisfaction

  • Building Brand Equity in Luxury Goods: The Role of Heritage and Craftsmanship