E. & J. Gallo Winery Announces Three-Year Strategic Partnership With Alibaba Group

Editorial & Advertiser disclosure

Global Banking and Finance Review is an online platform offering news, analysis, and opinion on the latest trends, developments, and innovations in the banking and finance industry worldwide. The platform covers a diverse range of topics, including banking, insurance, investment, wealth management, fintech, and regulatory issues. The website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website.

Top Stories

Posted By Gbaf News

Posted on July 13, 2018

E. & J. Gallo Winery Announces Three-Year Strategic Partnership With Alibaba Group

Gallo Flagship Store to Launch on Tmall this September

Joseph E. Gallo, chief executive officer of the E. & J. Gallo Winery, announced at a launch ceremony in Hangzhou, China that the family-owned company has signed a three-year strategic joint business partnership with Alibaba Group, the world’s largest online and mobile commerce company.

As part of the agreement, a new E. & J. Gallo Winery flagship store will open later this year on Alibaba’s Tmall, China’s largest B2C platform for both international and Chinese brands and retailers. In line with Alibaba’s vision of New Retail to seamlessly blend online and offline shopping experiences, Gallo will also be featured on Tmall’s Supermarket, Hema Supermarket and RT-Mart which leverage technology and consumer insights to offer consumers a more-efficient shopping experience.

While Gallo has partnered with Tmall in the past for its Carlo Rossi, Peter Vella and Gallo Family Vineyards brands, the new E. & J. Gallo Winery flagship store will feature more than 20 of Gallo’s premium wine brands including Apothic, Carnivor, Dark Horse, Gallo Signature Series, Orin Swift, La Marca, William Hill Estate Winery, J Vineyards, MacMurray Estate Vineyards, and several others to meet the growing demand in China for high-quality wine.

According to a new report from Vinexpo, Asia is driving global growth in the wine market and China is leading that growth. In 2017, China was the world’s third largest importer by value at $16.41 billion and by 2021, the wine market in China is expected to grow 40% to $22.97 billion which would make it the second most valuable wine market in the world.

“We are very excited to continue our on-going partnership and collaboration with Alibaba Group,” said Bill McMorran, Vice President and General Manager for Gallo Asia. He added, “As we have witnessed the rising sophistication of wine consumers in China, we are continuously looking for new ways to meet growing consumer demand. We are thrilled to offer more than 20 of our premium brands on Tmall, bringing high-quality, great-tasting wines to consumers in China.”

In time to celebrate Tmall’s annual Global Wine & Spirits Festival, the E. & J. Gallo Winery flagship store will launch on September 9 on Tmall.

Recommended for you