Posted By Gbaf News
Posted on June 18, 2014
On the 30th June customer engagement specialists Rant & Rave will once again play host to a Senior Executive webinar, this time with the key focus of exploring what getting closer to your customer really means. Attendees will be able to take part in the live webinar where experts in customer experience will join together to share best practice advice and success stories on real-time customer engagement that really works.
Following on from Rant & Rave’s recent Customer Engagement white paper, “Exceeding customer expectations, one touch-point at a time” and based on the theory that by reducing the amount of effort your customers put in to do business with you, the happier they are, experts will discuss how companies can create Raving fans and lifelong advocates.
Taking place on Monday 30th June at 15.00, the free, hour-long online event will help senior executives understand their clients and ultimately improve their customer satisfaction.
Panellists include:
• Martin Hill-Wilson, Customer Experience & Social Business Strategist and author of Delivering Effective Social Customer Service – As a long-standing member of the UK Customer Engagement community, Martin has served as an experiential trainer, consultant, facilitator, director and CEO for a variety of brands. An expert in learning & development, marketing & business strategy and technology & workflow, he takes an innovative approach to issues and solutions in customer experience.
• Andrew Gallagher, Senior Marketing Director at Papa John’s – Having worked as a senior marketer for the likes of WHSmith, Cineworld, Caffé Nero and Paddy Power, Andrew knows what customers like – and don’t like. Now he is taking on the challenge of making Papa John’s the UK’s favourite pizza brand and will talk through his first-hand experience of how he has done this.
Dennis Fois, CEO of Rant & Rave says: “Ultimately brands and consumers want the same thing – to deliver and receive a great experience. The aim of this webinar is to help senior execs understand how they can do this without a big expenditure or using too much man-power. We’re looking forward to a thought-provoking debate.”